Monday, March 10, 2014
25% of Top 100 Kindle Books on Amazon from Indie Publishers
These books consistently underprice the competition from traditional publishers, and are often available for free through Amazon's KDP Select program. Readers are more then willing to take a chance on a book that costs nothing.
And, of course, now that Amazon owns Goodreads, a whole new world of reviews and reader endorsements has opened up.
Source: The Guardian, Dec 4, 2013
As many as a quarter of the top 100 Kindle books on Amazon.com are from indie publishers, according to data revealed at a trade presentation by the retailer.
A chart detailing the 25 top-selling indie titles in 2012 was passed on by an audience member via Twitter. Though the term indie is broad, covering everything from self-published authors to publishing houses that fall outside the big six, the news has been interpreted as a victory for the go-it-alone author. However in the US the term has come to mean self-published. A spokeswoman for Amazon.com said: "This figure is referring to Kindle books on Amazon.com in 2012, with 'indie' meaning books self-published via Kindle Direct Publishing (KDP). So a quarter of the top 100 bestselling Kindle books on Amazon.com in 2012 were self-published via KDP."
Writer.ly , an online marketplace that connects authors with freelance editors, book designers and marketeers, tweeted a picture of the chart on Wednesday. It displayed the top 100 books, with about a quarter of the covers highlighted, under the title "A Quarter of top 100 on Amazon.com Indie-Published".
The figure refers to Amazon's US book market but is a strong indicator of what's ahead for the UK. "If the UK isn't quite there yet then it's just a time lag – we are seeing that more and more of the top books around the world are published by authors themselves," said Orna Ross, director of the UK Alliance of Independent Authors, which represents self-published writers.
"We are in the middle of a major change. I wouldn't be at all surprised if we reached a situation where the majority of the top books are author-published. I don't see what would stop that," Ross said.
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