Sunday, July 7, 2013
The Man Authors Love to Hate (and vice versa)
Shed Simove has proven that with a great gimmick you can sell anything - even nothing. His blank book, What Every Man Thinks About Apart From Sex, made Amazon's bestseller list.
This article appeared on Real Business, July 3, 2013
Here's how I published a bestseller in just nine days (and made a million authors instantly hate me)
The background behind this tale, written by Shed Simove in 2011, is one of ambition, attention to detail and marketing – and it reveals secrets for anyone writing a book, or indeed selling any product or service.
I stared at my computer screen. There, sitting in my inbox was an email that confirmed the world around me had gone totally and utterly, stark-raving, strait-jacket wearing, mad. I read the first line. It said:
“Shed! Your book is number 44 on Amazon... Congratulations!”
Read more here.